What's it all about

In your written communications it is important to say the right thing and to say it in the right way. A poorly written report, job application or personal statement can mean the difference been a pass and a fail; it could result in you not getting the job, or even the initial interview. Across a wide range of written formats we aim to help you to sharpen your presentation: make better word choice, correct grammar, the right syntax, removing jargon or informal language and improving readability.

We have over 25 years of business writing experience creating short paragraph-length articles right through to dissertation-length reports. In addition to helping to improve important and generally shorter pieces of writing, we also offer full editing and proofing as well as translation services through partner organisations.

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Applications

The written or personal statement is a very important part of the application process, be it for a job interview or university place. Poor written form is often used as one of the 'first sift' processes to filter those applications to be discarded early in the process. We aim to help you to convey the important content in these statements in a readable, fluid and professional way without changing too much of the personal touch that these documents need.

We will check word selection, make sense checks as well as reviewing grammar and syntax. We will avoid trying to re-write or re-draft what you have written but rather help to shape it into the best presentation possible.

Please note that we do not write statements for you, just help you to polish what you have.

Reports

Reports in the work environment or in education may be a make or break element. A key feature of any report is the overall readability of the body material but more important is the executive summary. This pivotal piece of writing must at the same time enscapulate the essence of the full report and entice the reader to feel compelled to read on into the body of the work.

Our core service is focused on the executive summary of major reports or the body content of shorter reports. We can offer full editing, proofing and pre-production work for longer reports but we would have to assess the viability of our becoming involved on a case-by-case basis

Websites

It is not uncommon for the body content of a website to be poorly written and this can damage the viability of the website and, in turn, your business. Websites need to be read quickly and their message easily understood. Therefore, you should aim to convey your key messages on your landing screen and fit your key wording into the pane of that page without requiring the visitor to scroll down or across.

Customers are not the only visitors to or users of your website. Search engines need also to be able to understand what your site and business are all about by reading your body content. Therefore, it is important to ensure that all of the words, terms and phrases by which you wish to be found feature in high density on you site.